TELE-ONTHAAL LOOKING FOR PEOPLE WHO LISTEN

TELE-ONTHAAL LOOKING FOR PEOPLE WHO LISTEN

There is always someone ready to listen to your story at Tele-Onthaal, regardless of how large or small your problem is. But as the number of volunteers falls and demand increases, there is an urgent need for new staff. In order to recruit them, Choco has provided a TV and radio spot with a striking twist ...

A MOVING TESTIMONY

The structure of the TV and radio spot is identical: in both cases, we hear a woman talking about how much she has been through. From divorce and alcohol abuse to depression, and even a suicide attempt, she has really seen it all. Until she suddenly says that she is still listening to the biggest and smallest problems. A moving testimony indeed, but one that unexpectedly comes from the mouth of a volunteer at Tele-Onthaal. This is how the spot works at two levels: as a call to share your problem, as well as validation of all those volunteers who keep listening.

The radio spot will run on the national radio stations in September, while the television spot will first be broadcast through social media, and will appear on television later on.